Comfortable thong underwear that also delivers on its promise to fix camel toe?
Unbelievable—until you try JIV Athletics thongs for yourself. (btw, this post is pure love, not sponsored) Now, I personally have never been that bothered by camel toe, my own or otherwise. I embrace that all bodies are bodies, so it’s nothing to be ashamed of.
It’s so important for us to love ourselves and the bodies that house us.
If you tend to get camel toe—it’s okay. It’s normal and natural. Getting it depends on anatomy and what you’re wearing. But it’s also clearly not cool if it makes you feel self-conscious or uncomfortable.
Sometimes it’s just gotta go.
What’s camel toe?
It’s what happens when your leggings/shorts/etc ride up in your crotch, around the labia. So it sort of outlines the genitalia, giving the appearance of a camel’s foot, which is a cloven hoof. It’s also called a vagina wedgie. To get specific.
As a full-time yoga instructor, I wear leggings all day long as my uniform. And I wear them most of the time when I’m not teaching too, to be honest. They’re they most comfortable clothes I have! Some of my leggings do tend to give me camel toe, and I want to keep things professional.
Unfortunately, the glaring truth is that as womxn, you know it can be important to not draw in unwanted attention. (If it’s wanted, then great and more power to you!) But I feel safer knowing I’m not going to draw people’s eyes down. When you fix camel toe, you eliminate that distraction.
We all want to feel as comfortable as possible—especially while exercising.
When you feel confident in how you look, that confidence translates into the quality of your focus. This means you’ll get a better workout/dive deeper inward during your yoga flow. You want to be able to focus on yourself, and how the movement feels in your body—not worrying about how you look.
So what you’re wearing is pretty important. If you feel like you’re constantly quickly tugging down the ol’ camel toe creep-up, you’re not going to get as in the zone as you would otherwise during this time.
Luckily, there’s now a super easy solution to fix camel toe.
The secret’s in the underwear!
JIV Athletics is a female-owned small business that was created specifically with the active user in mind. Their thong underwear is designed to be worn with leggings, both low and high rise. But they’re honestly so comfortable, I wear them all the time.
JIV first came onto my radar because they’re based in San Diego. Nika Cleaver, the Co-Founder, did a pop-up sale at PURE Indoor Cycling, where I used to teach spin. I loved the idea and the product right away!
Nika is an elegant, warm, and inspiring entrepreneur who, in partnership with her mother, took an idea and made it a reality. She has a fashion degree from FIDM and a business degree from Pepperdine University, as well as the hustle to go out and pass out advertisement cards at yoga festivals. So I have a feeling her business will do very well.
I love Nika and JIV Athletic’s mission, which is to empower all womxn to feel confident in their athletic-wear.
JIV is a Hindi word that means a “living being” and “an entity instilled with life force.” It also means to “breathe” and “be alive.” So beautiful!
Their underwear have a higher price point than the average thong (averaging ~$30 a pair), though they definitely feel 100% work the price. I waited a little until I had enough extra change for the splurge for this set, their High Rise Thong and Athletic Bra, which is limited edition but now one of my favorite bras.
They’re both so comfortable. I know I keep using that word to describe them, but it’s the way the fabric slide so smoothly across your skin. They are luxury underwear for sure, and are comfortable enough to even work out in.
And yes! They really work and get rid of camel toe completely.
(Click to zoom in. You can see on the left photo that the center line seam on my leggings is starting to go up and IN. To be honest, I chose the mildest photo I got of my camel toe to share here, because after a little movement it got way worse and it felt a little X rated lol. In the photo on the right, with the thong on, my leggings lay nice and smooth!)
How do they work?
JIV Athletics makes their thongs with three layers (which creates a light padding). First, there’s the smooth outer shell fabric—it’s breathable, moisture wicking, tag-less, and roll-proof.
The real magic is in their patent-pending middle layer insert, a 3D tech spacer. From their website:
This cutting edge fabric is the key to looking flawless in your tightest leggings. A full coverage gusset to smooth out unsightly silhouettes and the perfect placement to protect you from the most embarrising front wedige……#saynotocameltoe
Lastly, the inside liner is made from soft cotton, which is the safest fabric for your V.
Also, I’m so excited because JIV gave me a special promo code to share with you all, if you’d like to buy online:
Use the Promo Code INFINITE20 for 20% OFF your purchase from JIV Athletics!
Doesn’t get better than that! I love their products so much, and I know you will, too.
I hope they help empower you to feel even more confident in your form-fitting looks.
That’s the ultimate goal: for you to feel your best! Confidence has such a big impact on your mental health, and thus your happiness. It helps you form self-love.
If your camel toe’s been bothering you, you can buy JIV Athletics online (with free domestic shipping) or in select stores. They currently offer three styles of their Athletic Thong: Low Rise, Mid Rise, and High Rise. This is so they correspond to your leggings so they stay invisible and seamless while you move.
Over my eight years of teaching, I’ve seen every form of camel toe (and worse) you can think of. At the end of the day, we’re all human.
But if you can be a more confident, legging-rocking human who does not have to think about camel toe when you go into downward facing dog and can focus on connecting your mind-body-spirit instead… then even better!